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Internet Traffic Police

Comcast recently announced it will launch a “protocol agnostic” tool that manages its users’ bandwidth usage during peak traffic hours. Basically, what this means is that during peak traffic hours Comcast will throttle certain heavy users’ connections and download speeds, which will definitely have an impact on customer experience and consumer behavior. For consumer markets,[...] Read more
Preheader Snippet Text – Use It!

I read a number of articles a few months back talking about the concept of a “preheader” or text snippet – The preheader express by Lisa Harmon, and Power Up Your Snippet Text by Stefan Pollard – and have since seen this tactic referenced in a number of different blogs and postings. However, what I’m[...] Read more

